Applying the Diffusion of Innovation Model to Embrace Web 2.0 Technologies: Implementing an Institutional Strategy

Session Details

Tuesday, June 03, 2008
10:45 a.m. - 11:30 a.m.
City Terrace 7 (Third Floor)

Session Type: Track 3


  • Baiyun Chen, Instructional Designer, University of Central Florida
  • John Raible, Instructional Designer, University of Central Florida
  • Session convener: Michael White, Manager Instructional Tech, University of West Florida


Many of the emerging Web 2.0 technologies pertain to communication innovations. Using the communications theory of diffusion of innovation, this presentation will examine the adoption and implementation of wikis and their related pedagogical approaches. Methods for institutional implementation will be proposed to answer questions of sustaining the initial adoption phase.

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